PRESS RELEASE — If youâ€™ve seen the movie The Social Network, youâ€™ve heard about Mark Zuckerbergâ€™s viral â€œFacemashâ€ website. The 2003 site, which pitted Harvard girls against each other in a virtual battle of hotness, received 22,000 page views in four hours and caused Harvard’s servers to crash. Zuckerberg landed in trouble for stealing girls’ private photos, forcing the site’s closure. Now, Zuckerberg’s new tool – Facebook – has made it possible for â€œFacemashâ€ to rise again.
The sharp, yet publicly anonymous, minds behind “Hottest Girl at My School” have fine-tuned the concept behind â€œFacemashâ€. Now, without using private photos or names, they have made it possible to finally settle one of the top dorm room debates – â€œWho are the hottest girls at this school?â€
“Hottest Girl at My School” (and its sister site, “Hottest Guy At My School”) is like “Hot or Not” for each college – but instead of asking girls to upload their own photos, the site automatically pulls girls’ public Facebook photos. Users can only vote on girls from their own school. Only the 25 hottest girls in a school make the leaderboard, and no names or personal information are displayed on the site. Winners from each school will have a chance to compete in a nationwide tournament.